INROOT

INROOT

INROOT

/for brands
and startups

Design Studio
Design Studio
We combine storytelling, design, and digital systems to help
Seed to Series B startups turn vision into clarity
for customers, investors, and future talent.
We combine storytelling, design, and digital systems
to help Seed to Series B startups turn vision into clarity
for customers, investors, and future talent.
Contact
Contact
inrootdesign@gmail.com
inrootdesign@gmail.com
Selected Work
Industry
Manufacturing
Technology
Consulting
Hospitality
Gaming
Lifestyle
Product
View all
Manufacturing
Technology
Consulting
Hospitality
Gaming
Lifestyle
Product
Selected Work
Holistic
Approach
Capabilities
Creative Direction
Website Design
Brand Strategy
Brand Systems
Campaign Design
Website Development
Creative Development
View All
Creative Direction
Website Design
Brand Strategy
Brand Systems
Campaign Design
Website Development
Creative Development
Holistic Approach

The Process

The Process

The Process

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01

Discovery

Before any design begins, we get on the same page. What are you aiming for? Who are we designing for? What’s stopping your brand or website from performing better? - Deep dive call or questionnaire - Brand and audience understanding - Goal alignment and project roadmap

01

Discovery

Before any design begins, we get on the same page. What are you aiming for? Who are we designing for? What’s stopping your brand or website from performing better? - Deep dive call or questionnaire - Brand and audience understanding - Goal alignment and project roadmap

02

Strategy

Once we know the “why,” we move into shaping the “how.” This is where we define your core message, positioning, and design direction that sets you apart. - Market and competitor research - Brand story & tone of voice - UX flow and sitemap planning

02

Strategy

Once we know the “why,” we move into shaping the “how.” This is where we define your core message, positioning, and design direction that sets you apart. - Market and competitor research - Brand story & tone of voice - UX flow and sitemap planning

03

Design

Here’s where things start to look real. I translate strategy into visuals, crafting layouts, colors, and interfaces that look beautiful and make sense. - Wireframes & visual direction - UI design and mockups

03

Design

Here’s where things start to look real. I translate strategy into visuals, crafting layouts, colors, and interfaces that look beautiful and make sense. - Wireframes & visual direction - UI design and mockups

04

Build

Once the designs are approved, they’re brought to life through seamless development, making sure everything works beautifully across all devices. - Responsive web setup (Framer or dev-ready handoff) - Interactions & animations - Performance optimization

04

Build

Once the designs are approved, they’re brought to life through seamless development, making sure everything works beautifully across all devices. - Responsive web setup (Framer or dev-ready handoff) - Interactions & animations - Performance optimization

05

Launch & Refine

We test everything, refine what’s needed, and make sure your final website is smooth, fast, and feels premium before it meets the world. - QA testing & bug fixes - Launch setup & support - Post-launch check-in

05

Launch & Refine

We test everything, refine what’s needed, and make sure your final website is smooth, fast, and feels premium before it meets the world. - QA testing & bug fixes - Launch setup & support - Post-launch check-in

All your Questions, Answered.

All your Questions, Answered.

What happens after you reach out to us?
We start with a discovery conversation to understand your context, intent, and where you’re headed. From there, we decide together if it makes sense to move forward.
Who is Inroot best suited for?
We are best suited for founders and teams who care deeply about how their brand is expressed and are looking for clarity that lasts.
How does your pricing work?
Our pricing is based on the scope, depth, and level of involvement required. We price the work thoughtfully, taking into account both creative direction and execution.
What budget range should you be prepared for?
Most projects begin at $2,500 to $8,000 and vary depending on complexity, timeline, and collaboration needs.
Do you offer revisions?
We refine the work through conversation and feedback, keeping the process focused and intentional rather than hit and trial.
What kind of work do you typically take on?
We take on work centered around brand direction, identity, and expression across mediums. Projects that allow for thought, care, and clarity are the right fit for us.
Do you offer ongoing support?
For brands that value continuity, we offer ongoing support through retainers and long-term collaboration.

Let's discuss your project

Let's discuss your project

Let's discuss your project

A conversation to understand what you’re building and how we can help.

A conversation to understand what you’re building and how we can help.

A conversation to understand what you’re building
and how we can help.